Years of professional experience in consulting, public relations, and international liaison
MSc in Innovation, Entrepreneurship and Management, Imperial College London
BA in Linguistics, University of Washington, Seattle
圖書目錄
01 Career -Resume -Impress your employer
02 Job Hunting -Cover Letter -Win your interview opportunity
03 Industries -Congratulating your peer -Strengthen the bond with your client
04 Research and Development -Making an inquiry -Get necessary information
05 Partnership -Exchange information and follow up -Invite for a partnership
06 Project Management -Making a request -Express your demands
07 Entrepreneurship -Accepting a request -Say yes while securing your own rights
08 Communications -Making and confirming an arrangement -Provide necessary information
09 Sales -Memos for your team -Relay the message
圖書序言
序
Welcome to Writing Success
Writing an email is not difficult and people generally won’t mind if you make mistakes, then why do you need to study email writing? Although it might be true that perfect English is not required for your informal email, you certainly need more writing skills for emails in working contexts. What if you want to be more polite than usual? What if you want to sound more convincing and determined so you can influence your clients? If you want to get the tone right, you will need to acquire the writing skills and practice how to use them, so you can write effective emails that fit the situation.
Writing Success is the perfect tool that teaches you practical writing skills and cultural nuances, and it also provides the exercises for you to practice and apply these skills. With its step-by-step approach, Writing Success leads you into the business scenarios and allows you to review the rationale behind every sentence and every word choice. The exercises follow the model of learn, try, and apply, which guides you through the natural flow of acquiring the art of language usage.
Effective communication at work requires more than just language proficiency. That’s why Writing Success also aims to develop your business sense and ability to comprehend cultural nuances in different professional contexts. The 9 units in the book feature not only 9 different business scenarios, but also 9 different industries. You can also take advantage of the section “Words from the Professional”, in which you can find career advice given by experts from globally renowned universities and consulting firms. By building your business mindset, Writing Success offers a complete picture for you on effective work communication, allowing you to convey your message and demonstrate your stance with the correct attitude to achieve your goal.
If you’re trying to improve your English writing, this book is perfect for you to upgrade your abilities on writing with purpose. If you’re a student of business, this book will help you develop the language skills and broaden your perspective to accelerate your steps to success. Everybody studying Writing Success will become more proficient and confident in your ability to utilize great English communication skills in the world of business.