1.Real world business chapter opening cases - 16 new, 14 revised in this edition - set a real context for learning, spark students' interest, and provide a unifying theme for the chapter by showing how the economic concepts about to be learned impact a real business.

　　2. Personal Dimension: Economics in Your Life - 16 new, 14 revised in this edition - was added to each chapter opener to create a personal dimension to the material for students. This feature poses questions to students for them to think about and in the end of the chapter the authors answer the questions posed.

　　3. Inside Look - 30 of which are new to this edition - ends each chapter with a newspaper article illustrating how a key principle in the chapter was used by the chapter-opening case company to make a real business decision. The authors provide an analysis of the article, corresponding graph (s), and Thinking Critically exercises.

　　4. Making the Connection - over half of which are new - helps students see how the information they are learning has been used in real economic situation.

作者簡介

R. Glenn Hubbard

　　現職：美國哥倫比亞大學財務經濟系暨經濟系教授

　　學歷：美國哈佛大學經濟博士

　　專長：公眾經濟、貨幣銀行、總體經濟、產業組織及公共政策

Anthony Patrick O’Brien

　　現職：美國理海大學經濟系教授

　　學歷：美國加州柏克萊大學經濟博士

　　專長：國際經濟、勞動經濟、經濟歷史