Essentials of Business Communication, 2/e (HK Concise Ed) with Student Resources CD/1片 epub pdf txt mobi 電子書下載 2025

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齣版者出版社：東華訂閱出版社新書快訊新功能介紹

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齣版日期出版日期：2013/10/02

語言語言：英文

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發錶於2025-02-04

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圖書描述

　　This edition reinforces basic communication and writing skills for effectively communicating one's messages in various business situations and for writing a variety of winning memos, letters, and reports. There is also comprehensive coverage of contemporary business communication issues, including oral communication, electronic forms of communication, diversity, and ethics. Four integrative cases, based on real companies and situations in Asia, are provided on the dedicated companion Web site. The case help students to apply the knowledge and skills they have learned from the book to resolve real business issues.

　　Key Features of this Second Concise Edition

　　•Material, such as text and photos, are inclued from the perspective of Asian learners.
　　•Updated instructor and student resources, including PowerPoint slides, newsletters, and Test Bank, are available.
　　•A dedicated companion Web site is set up for this new Asian concise edition at www.cengageasia.com/guffet&bertha_concise, where all the major instructor and student resources can be found. Additional resources will also be posted from time to time.